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PUBLICATIONS Inside Illinois Advertising

Schedule/Deadlines | Ad Sizes | UI Ad Rates | Non-UI Ad Rates | Demographics | Advertising Policies

Advertising Brochures

ORANGE TRIANGEORANGE TRIANGEORANGE TRIANGEORANGE TRIANGE FALL 2008-SPRING 2009 BROCHURES NOW AVAILABLE ONLINE:
Brochures for 2008-09 are now available: 2008-09 Campus Brochure (PDF) 2008-09 Off-Campus brochure (PDF)
(Information also appears in text format below.)
To reserve space for fall or spring, download our 2008-09 CONTRACT. Print it, fill it in and fax to 217-244-0161.

ORANGE TRIANGEORANGE TRIANGEORANGE TRIANGEORANGE TRIANGE SUMMER BROCHURES: Campus advertisers (PDF)   Off-Campus advertisers
(Information also appears in text format below.)
If you'd like to reserve space for summer, download our advertising contract. Print it, fill it in and fax to us at 217-244-0161.   


Advertising Rates, Dates, Deadlines and Policies

Inside Illinois, the official faculty/staff newspaper at the University of Illinois at Urbana-Champaign, is published usually on the first and third Thursday of each month. The publication will be published 15 times during the fall and spring semesters. Ad space should be reserved 10 days in advance. Camera-ready ads are due by 4 p.m. one week prior to the publication date.

Publication Dates & Deadlines

Fall 2008-Spring 2009 Issue Schedule with Deadlines (PDF)

< < < <
Inside Illinois Ad Deadlines

SUMMER 2008

Publication Date

Reserve Space By

Ad Due 4 p.m.

May 15

May 5

May 8

June 5

May 26

May 29

June 19

June 9

June 12

July 3

June 23

June 26

July 17

July 7

July 10

Aug. 7

July 28

July 31

Aug. 21

Aug. 11

Aug. 14

 

FALL 2008

Publication Date

Reserve Space By

Ad Due 4 p.m.

Sept. 4

Aug. 25

Aug. 28

Sept. 18

Sept. 8

Sept. 11

Oct. 2

Sept. 22

Sept. 25

Oct. 16

Oct. 6

Oct. 9

Nov. 6

Oct. 27

Oct. 30

Nov. 20

Nov. 10

Nov. 13

Dec. 4

Nov. 24

Nov. 26*

* earlier because of campus holiday

SPRING 2009

Publication Date

Reserve Space By

Ad Due 4 p.m.

Jan. 15

Jan. 5

Jan. 8

Feb. 5

Jan. 26

Jan. 29

Feb. 19

Feb. 9

Feb. 12

March 5

Feb. 23

Feb. 26

March 19

March 9

March 12

April 2

March 23

March 26

April 16

April 6

April 9

May 7

April 27

April 30

 

Ad Sizes

Inside Illinois Ad Sizes
Ads must conform to these sizes

Ad Size

Picas
(width x height)

Inches
(Approximate Size)
(width x height)

A

Full

61 X 96

10 1/8 X 16

B

Half (Vertical)

30 X 96

5 X 16

BB

Half (Horizontal)

61 X 47p6

10 1/8 X 7 7/8

C

Quarter (Vertical)

30 X 47p6

5 X 7 7/8

CC

Quarter (Horizontal)

61 X 23p3

10 1/8 X 3 7/8

DD

1/8th (Horizontal Only)

30 X 23p3

5 X 3 7/8

 

Ads are due by 4 p.m. one week prior to publication. Ads must be submitted electronically (PDF or JPEG format preferred). Minimum line screen is 85 lpi. Make sure all elements are grayscale unless you have reserved spot or process color. First-time advertisers should submit ads early.

Ad Rates

UI-affiliated Units and Organizations

These rates are for units or organizations affiliated with the University of Illinois at Urbana-Champaign. If a person affiliated with the UI wishes to place an ad to promote an independent business venture or event, the cost would be calculated using rates for external clients. All rates are net and not commissionable.

Please note we have increased our prices for the first time in five years, beginning summer 2008. And remember that summer rates are a bit lower than fall/spring rates.

 

<
SUMMER 2008 Ad Rates
for UI-affiliated Units and Organizations

Ad Size

Rates per Insertion

1-2X

3-6X

7X
(all summer issues)

Full

$468

$442

$416

Half

$261

$247

$232

Quarter

$158

$149

$140

1/8th

$86

$81

$76

Spot color

$100 additional fee if using spot color

Process color

$300 additional fee

        4-pg. Supplement

       $1,500

        8 1/2" X 11" inserts*

          $500

* Must provide 14,000 inserts to printer. Ask for rates for other sizes.


<
Fall 2008/Spring 2009 Ad Rates
for UI-affiliated Units and Organizations (Note: rates have changed)

Ad Size

Rates per Insertion

1X

2-5X

6X

15X
(all fall/spring issues)

Full

$520

$468

$442

$416

Half

$290

$261

$247

$232

Quarter

$175

$158

$149

$140

1/8th

$95

$86

$81

$76

Spot color

$100 additional fee if using spot color

Process color

$300 additional fee

        4-pg. Supplement

       $1,500

        8 1/2" X 11" inserts*

          $500

* Must provide 14,000 inserts to printer. Ask for rates for other sizes.

 

 

Non-UI Advertisers

The rates below are for businesses not affiliated with the University of Illinois at Urbana-Champaign. If a person affiliated with the UI wishes to place an ad to promote an independent business venture or event, the cost would be calculated using these rates. All rates are net and not commissionable.

Please note we have increased our prices for the first time in five years, beginning summer 2008.

 

<
SUMMER 2008 Ad Rates
for Off-campus Organizations

Ad Size

Rates per Insertion

1-2X

3-6X

7X
(all summer issues)

Full

$828

$782

$736

Half

$468

$442

$416

Quarter

$284

$268

$252

1/8th

$158

$149

$140

Spot color

$100 additional fee if using spot color

Process color

$300 additional fee

        8 1/2" X 11" inserts*

          $650

* Must provide 14,000 inserts to printer. Ask for rates for other sizes.

 

<
Fall 2008/Spring 2009 Ad Rates
for Off-campus Organizations (Note: rates have changed)

Ad Size

Rates per Insertion

1X

2-5X

6X

15X
(all fall/spring issues)

Full

$920

$828

$782

$736

Half

$520

$468

$442

$416

Quarter

$315

$284

$268

$252

1/8th

$175

$158

$149

$140

Spot color

$100 additional fee if using spot color

Process color

$300 additional fee

        8 1/2" X 11" inserts*

          $650

* Must provide 14,000 inserts to printer. Ask for rates for other sizes.

Multiple insertion discount(fall and spring)

  • A 20 percent discount is offered to those reserving ad space in all 15 issues during the fall and spring semesters

  • A 15 percent discount is offered for placing six or more ads and a 10 percent discount is offered when two to five ads are placed.

  • Discounts on a subsequent request will be calculated based on the number of ads placed in that new request and not in combination with any prior requests unless the advertiser wishes to add on to an existing contract with no missed issues.

  • If requested ads are not run within the academic year (8/16-8/15), then the advertiser will be billed to correct for any unmerited discounts.

  • Not-for-profit organizations are eligible for a 25 percent discount if they present proof of tax-exempt status.

Who reads Inside Illinois?

Inside Illinois provides a unique opportunity to reach more than 13,000 faculty and staff members and retirees at the University of Illinois at Urbana-Champaign. Distributed twice monthly througout the year (except December and January), Inside Illinois is an important resource for UI employees. Inside Illinois will be published 22 times this year with a circulation of 13,300.


Demographic information (Updated June 2008)

  • UI employees on the Urbana-Champaign campus are divided into three employee groups: 4,601 academic professional employees, 4,926 civil service workers and 3,162 faculty members (including postdoctoral research associates).
  • The total number of employees on campus is almost equally divided between men and women – 50.1 percent are women and 49.9 percent are men.
  • 52 percent of faculty/staff members are between 31 to 49 years old.
  • 87 percent are between 31 and 64.
  • 76 percent live in Champaign County.
  • 64 percent live in Champaign-Urbana and nearby Mahomet and Savoy.
    * Source: May 2008/UI Division of Management Information

Advertising Policies

Contracts, payment
Anyone that wishes to advertise in Inside Illinois must sign a contract in advance. University departments, units, programs and organizations must provide a department C-FOAP number for billing purposes. Off-campus businesses and organizations must provide an FEIN number or Social Security Number. Prepayment is not generally required at the time of the request, although the university reserves the right to set credit limits and/or require prepayment, or hold advertising for nonpayment. Advertisers should submit a completed contract 10 days prior to the issue desired to reserve space.

Advertising placement
Space is limited and advertising will be taken on a first-come, first-served basis. Ads do not run on pages 1, 2 or 3. To guarantee placement on the back page, a 25 percent additional fee will be charged. Ads with spot or process color will appear on the center spread or back page. Advertising appears in the printed version of Inside Illinois only, not online. Placement of the ad is at the discretion of the editor.

Content guidelines
Inside Illinois reserves the right to revise, reject or cancel, in whole or in part, any advertising for any reason, including advertisements that advocate illegal actions, promote activities that are detrimental or damaging to the UI or its mission, or may be interpreted as defamatory, an invasion of privacy, fraudulent, obscene or a violation of the law or university policies and rules. Inside Illinois will not accept advertising for political candidates or issues, tobacco or alcohol products, or gambling.

Advertiser responsibility
The advertiser is solely responsible for the accuracy of the content of advertisements submitted. All ads must be clearly recognizable as advertisements by design. If not, the editor will label them as such.

Design services
Free basic design services are available for ads placed in Inside Illinois if text and graphics are provided three weeks prior to the issue date. Extensive design or changes to proofs may be assessed extra charges at $25 per hour, with a minimum charge of one hour.

Referrals for graphic design and photography services are available upon request.

Supplement specifications (UI clients only)
Supplements must have four pages. Page size is 11 3/8 inches x 17 1/2 inches with image area not to exceed 10 1/2 inches x 16 1/2 inches. Specific guidelines may be requested.

Cancellation policy
If you need to cancel an advertisement or supplement, contact us at least 7 days prior to the publication date reserved.

For more information

To reserve space and send final ad (in PDF or JPEG format) to:

Doris Dahl, editor
616 E. Green St., Suite D
Champaign, IL 61820
MC-314
Phone: 217-333-2895
E-mail: dkdahl@illinois.edu


   

News Bureau, University of Illinois at Urbana-Champaign
807 South Wright Street. Suite 520 East, Champaign, Illinois 61820-6219
Telephone 217 333-1085, Fax 217 244-0161
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